• Welcome To Me
  • Portfolio
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Hi, I'm Amy.

I make things on the internet

  • Welcome To Me
  • Portfolio
  • Experience
  • Get in touch
 

Amy Gilmer

BRAND-BUILDER | SOCIAL MEDIA EXPERT | CREATIVE STRATEGIST

💡🎨💻🤓🇺🇸✈️🇲🇽

FUN FACTS: I grew up playing in the forests of Oregon, lived in foggy San Francisco, dabbled in LA life, survived the NYC grind and found myself up for a new challenge; Mexico City. I love running 1/2 marathons. I try to travel to two new countries per year. I am passionate about interior design. I’m left-handed, redheaded, and an ENFP.

BRAND BUILDER: I've devoted my career to building brands in the digital era, and I genuinely believe an advertiser’s success lies in the hands of the consumer, culture and contextual relevance. I’ve worked on the agency side (BBDO, TBWA/Chiat Day), brand side (Banana Republic) & platform side (Pinterest, Instagram), helping brands across nearly every industry, including Apple, Louis Vuitton, Old Spice, Target, Anheuser Busch, Gallo Wines, Chase Bank, & Clorox.

TECH & SOCIAL EXPERT: From being a part of the team that unveiled the iPad to the world, launching the first film on Facebook, to building/implementing a global social media strategy for Banana Republic, to guiding advertisers on how to reach successful business outcomes with Pinterest and Instagram—I’ve been around the tech/social space since early days (read: Instagram wasn’t born yet, Facebook still had apps on its “pages” & Pinterest was invite-only). I thrive in environments that require me to be nimble, fast-moving & steer the ship in uncharted territory.

CREATIVE STRATEGIST: I thrive in environments that allow me to be at the intersection of creative & strategy; I write copy, run point on art direction, play with technology & concept like a madwoman. I also know how to connect ideas to real business outcomes, build sound strategies from insights & analyze data to extract learnings. What’s my superpower? I’m a relentless creative problem-solver who leads with her intuition, but understands the value of qualitative input & quantitative analysis.

 
 
😍| oh, hi.
🕵🏽‍♂️| Rock collecting. Serious biz.
¯\_(ツ)_/¯ | I don’t have plates or forks, but I have this chair & a monstera plant 🌱
📚 | if you need me, I’ll be hiding out in this library until the end of time.
💭 6 weeks in | so far, I’ve learned:
// Even a 10 day vegan detox/cleanse won’t make me immune to (more) food poisoning, but hopefully time will.
// The colorful buildings and architecture make me giddy. I want to eat, drink, see, feel e
Can’t sleep because I keep thinking about this hat. I need it.
Perception vs. Reality (swipe ▶️) | A bright, filtered ginge #topknot pic in Mexico City (loosely resembling the rest of your feed), followed by the same un-edited, un-cropped photo of me...four days into a brutal stomach bug, alone in a new foreign
✌️| 7 weeks ago, I packed up & said goodbye to New York. And starting today, I can call Mexico City my new home, thanks to an exciting opportunity with Facebook. This move is the most thrilling, scary step into the unknown I’ve ever taken,
Lady ‘Lola Josephine of Kensington’ en route to the #royalwedding. JK - it’s just @whitneyeward yelling on a street corner in San Diego.